10 Black Beauty Influencers You Should Already Be Following

These diverse creatives will keep you well-informed on the latest and greatest hair products, makeup tools and all things pretty.

ENI POPOOLA @enigivensunday

Why You Should Follow Her: Eni is an ex-corporate lawyer who enjoys sharing her educational beauty content with the world wide web. Her attention to detail is top notch, especially in her viral makeup application tutorials. She boasts partnerships with coveted brands like MAC and SheaMoisture which is worth noting because Eni has such discerning taste, it is clear that she only endorses brands she would actually use even if she weren’t a beauty influencer.

Did your faves make our list? Who is your favorite beauty influencer to follow on Instagram, TikTok or YouTube?

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