Pear Nova 

Vegan, cruelty-free, and 10-free, Pear Nova celebrates women of color by offering collections for multi-hued skin tones, in both classic + gel palettes–which can be bought separately or in duos. Their Brwngrlmgc Classic Collection invites you to find your perfect hue from their named-for-the-culture colors, “Michelle Our Mama,” “Frida Be Free,” “Dianna Boss,” and “Cleo F*ckin Patra.”

Pear Nova, $13.50-$50