35 Latine Beauty Brands To Shop This Holiday Season

We’ve put together a list of 35 Latine-founded brands ranging from makeup and cosmetics to fragrances and haircare.

Rare Beauty

Actress and singer Selena Gomez became a beauty founder in 2020 when she launched Rare Beauty. The cosmetics line debuted with a foundation and concealer range of 48 shades and a range of eyeshadows, lip products and more. 

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