7 Viral TikTok Products That Are Worth the Hype

We’ve rounded up seven of our favorite, buzzy products that we’re dying to add to our makeup collections ASAP.

Tower28 Beauty MakeWaves Lengthening + Volumizing Mascara

Hailey Beiber was recently spotted using this mascara, which is always a green flag. You can see how lengthening it is and what an amazing curl it holds throughout the day. There’s even a new brown shade that people are loving for daytime wear. It adds a bit of extra oomph to any natural makeup look. 

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