Over the past 15 years, creating and sharing makeup tutorials to social media platforms went from being a simple pastime to a lucrative way to make a living. What used to be a hobby you could simply enjoy solo from the comfort of your bedroom became a way to broadcast personalized recommendations and make beauty more accessible to thousands, if not millions of people online.
[SEE ALSO: How 4 Latina Creators Celebrate Beauty & Confidence]
In this article, we’ve gathered a mix of well-established Latina beauty influencers and rising beauty content creators who are engaging thousands of online community members in the joy of makeup artistry and everyday beauty tips.
Who are your favorite beauty creators? Let us know in the comment section!
1. Anayke She (@anaykashe)
Panamanian content creator Anayka She is known for her witty and relatable content, including her get ready with me videos and her signature “Try It Darker” series, in which she tries trending makeup products to test how they look on deeper skin complexions.